Onewheel
OneWheel is in the business of making the future rad. After 8 years of tinkering, their founder, Kyle, created a truly revolutionary riding experience with his all electric OneWheel XR. They called on us to design and build an online customer experience that was equally revolutionary.
32% Higher conversion
The Challenge
OneWheel offers two core products: the original XR and the Pint. Both models offer a tremendous amount of personal customization. They wanted to allow customers to quickly and easily configure their own personalized XR or Pint from their desktop or phone.
The Solution
We designed + developed a mobile-first product customizer to simulate an app experience. Similar to what is found within the automobile industry, our technology allows a customer to customize their ride with options ranging from colors, fenders, handles, charges + rail guards.
